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Data-driven subscription insights

Harnessing the power of data is key to thriving in an increasingly competitive media market. Iteras offers analytics and reporting services tailored to meet the unique needs of media businesses. 

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Track performance on all levels

Your business has unique reporting needs. Iteras’ reporting approach meets the challenge of this variety. We provide generic base reports as well as the option to extract data and import it into your BI system of choice. Our platform empowers you to leverage data for both marketing and financial reporting.

Track data that matters to your business

Track your organisation’s subscription data and gain valuable insights into your subscription business. Use the insights to optimise the effectiveness of your subscription campaigns and make informed decisions.

  • Track all levels

    Track all levels meticulously, including current subscriptions, subscription periods, and the aggregation of multiple periods.

  • Detailed reports

    Create detailed reports to assess the impact of sales campaigns and subscriber transitions.

  • Access churn data

    Access churn data immediately after each subscription period for effective campaign management.

"It has become easy to follow up on campaigns and other initiatives. We can constantly see if we are in the right place on the journey and taking the right actions.”

– Rikke Feldmann | Project Manager at Landbrugsmedierne

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Use custom fields to your advantage

Iteras offers extensive flexibility with custom fields. These fields can be tailored to suit a variety of purposes. They allow you to capture and use specific data points relevant to your business needs. The data stored in these fields is not only available for statistical analysis via API but can also be incorporated into financial reports.

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Basic built-in report

Iteras includes a built-in report that tracks the number of subscribers over time and shows latest sales and churn. It is possible to segment this report on subscription types, products, and custom fields.